THE MILLION DOLLAR MOUTH: HOW TO SPEAK SO PEOPLE GIVE A F-CK by Min Liu

THE MILLION DOLLAR MOUTH: HOW TO SPEAK SO PEOPLE GIVE A F-CK

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Contents

INTRODUCTION TO EXPOSITIONAL SPEAKING
What Exactly is "Expositional Speaking"?
The Faculty
The Formula For Elite Expositional Speaking
What Elite Expositional Speaking Looks Like
The Most Important Persuasion & Influence Book In The World
The 80/20 Rule of Becoming a Great Speaker
GRABBING ATTENTION / ATTENTION CAPTURE
Introduction To Grabbing Attention a/k/a Attention Capture
The Theory of Attention Capture
More on Attention Capture: @Naval
More on Attention Capture: The Power of The D
Incongruity (In the Car)
Incongruity (Lavar Ball)
Incongruity (Jim Carrey)
2 mins
Lock & Key
Lock & Key #1 (Denzel Washington)
1 min
Lock & Key #2 (Denzel Washington)
1 min
Attention Isn't About How Good You Are
Attention Isn't About How Good You Are (How Ridiculous)
1 min
Attention Isn't About How Good You Are (Neil deGrasse Tyson)
1 min
Competitive Differentiation
Competitive Differentiation (Tai Lopez)
1 min
Competitive Differentiation (Tai Lopez - 2nd Clip)
1 min
Frontloading
Frontloading (Tony Robbins)
1 min
Frontloading (Jocko Willink)
1 min
Frontloading (Tai Lopez)
1 min
Borrowing Credibility
Borrowing Credibility (Anthony Bourdain)
1 min
Reverse Credibility
Reverse Credibility (Tai Lopez)
1 min
Reverse Credibility (Tai Lopez - 2nd Clip)
1 min
The Two "Attractors"
Attractor #1 (Tai Lopez)
Attractor #2 (Dan Pena)
2 mins
Debunking
Debunking (Grant Cardone)
1 min
Relation
Relation #1 (Grant Cardone)
2 mins
Relation #2 (Grant Cardone)
2 mins
Calling Out
Calling Out (Tai Lopez)
2 mins
Calling Out (Tai Lopez - 2nd Clip)
1 min
Calling Out (Gary Vaynerchuk)
2 mins
Calling Out (Gary Vaynerchuk - 2nd Clip)
1 min
Thematics
The Big Mystery
The Big Mystery (Ray Lewis)
1 min
The Big Mystery (Karen X)
2 mins
The Big Promise
The Big Promise (Ben Affleck in "Boiler Room")
2 mins
The Big Question
The Big Question (Ray Lewis)
1 min
The Big Question (Simon Sinek)
1 min
The Big Question (Colin Cowherd)
2 mins
The Big Question (Anthony Bourdain)
1 min
The Big Mistake
The Big Mistake (Colin Cowherd)
1 min
More on Thematics: Positioning
Novelties
Novelties (Tai Lopez)
1 min
Novelties (Tai Lopez)
1 min
Novelties (Will Smith)
1 min
Summary: Attention Capture Recapped
Stacking
Final Note On Attention
CONTENT DELIVERY / KEEPING ATTENTION
Introduction To Content Delivery & Keeping Attention
First Principles: Keeping Attention
Contrast
Contrast #1 (Grant Cardone)
1 min
Contrast #2 (Oprah Winfrey)
1 min
Contrast #3 (Ray Lewis)
2 mins
Contrast #4 (Gary Vee)
Asides
Asides (Oprah Winfrey)
1 min
Asides (Oprah Winfrey - 2nd Clip)
2 mins
Asides (Neil deGrasse Tyson)
1 min
Asides (Charles Barkley)
1 min
The Fake Intermission
The Fake Intermission (Dan Lok)
1 min
The Fake Intermission (Oprah Winfrey)
1 min
Roadmap
Roadmap (Matthew McConaghey)
3 mins
Roadmap (Simon Sinek)
1 min
Roadmap: Future Pacing
Priming
Priming (Tai Lopez)
1 min
Priming (Gary Vaynerchuk)
1 min
Priming (Gary Vaynerchuck - 2nd Clip)
1 min
Priming (Stephen A. Smith)
1 min
Projection
Projection (Denzel Washington)
1 min
Projection (Neil deGrasse Tyson)
1 min
Projection (Grant Cardone)
1 min
Reiteration
Reiteration (Tai Lopez)
1 min
Reverse Qualifying
Reverse Qualifying (Oprah Winfrey)
1 min
Coining
Coining (Tai Lopez)
1 min
Coining (Chi Ning Chu)
1 min
Coining (Anthony Bourdain)
1 min
Coining (Dan Pena)
1 min
Storytelling
Storytelling (The Entrepreneurial Age)
3 mins
Storytelling (Denzel Washington)
2 mins
Storytelling (Simon Sinek)
1 min
Storytelling (Anthony Bourdain)
1 min
More of Storytelling: The Shape of Stories
232 KB
More On Storytelling: The Hero's Journey
The Hero's Journey (Oprah Winfrey)
3 mins
The Hero's Journey (Anthony Bourdain)
2 mins
Checking The Underside
Checking The Underside (Colin Cowherd)
1 min
Checking The Underside (Jocko Willink)
1 min
Checking The Underside (Stephen A Smith)
2 mins
Checking The Underside (Joe Rogan).mp4
3 mins
Relate
Relate (Oprah Winfrey)
1 min
Relate (Oprah Winfrey - 2nd Clip)
1 min
Relate (Simon Sinek)
1 min
Actionize
Actionize (Denzel Washington)
1 min
Actionize (Nick Wright)
1 min
Actionize (Colin Cowherd)
1 min
Actionize (Mike Greenberg)
1 min
Actionize (Will Smith)
1 min
Checking In
Checking In (Tony Arcuri, Football Coach)
1 min
Checking In (Oprah Winfrey)
1 min
Checking In (Nick Wright)
1 min
Holding Out
Holding Out (Ray Lewis)
1 min
Repetition
Repetition (Denzel Washington)
1 min
Metaphorical Speaking
Metaphorical Speaking (Colin Cowherd)
1 min
Metaphorical Speaking (Anthony Bourdain)
1 min
Metaphorical Speaking (Colin Cowherd)
1 min
Metaphorical Speaking (Charles Barkley)
1 min
Metaphorical Speaking (Nick Wright)
1 min
Rule of Three
Rule of Three (Ray Lewis)
1 min
Rule of Three (Colin Cowherd)
1 min
More on The Rule of Three
Credibility Markers
NON-VERBAL COMMUNICATIONS AND MORE
It's Not What You Say, But How You Say It (and Who Is Saying It)
Contrast (Yet Again)
Hand Gestures
Hand Gestures (Rocky Balboa)
2 mins
Hand Gestures (Oprah Winfrey)
1 min
Hand Gestures (Gary Vaynerchuk)
1 min
Pace
Pace (Denzel Washington)
1 min
Pace (Ray Lewis)
1 min
Pace (Neil deGrasse Tyson)
1 min
Energy
Energy (Ray Lewis)
1 min
Energy (Martellus Bennett)
1 min
Pitch
Pitch (Denzel Washington)
1 min
Tone
Tone (Naval Ravikant)
1 min
Tone (Dan Pena)
1 min
Inflection (Denzel Washington)
1 min
Inflection (Oprah Winfrey)
1 min
Inflection (Oprah Winfrey - 2nd Clip)
1 min
Vibe
Strategic Silence
Strategic Silence (Jocko Willink)
1 min
The "Special Sauce"
The "Special Sauce" (Oprah Winfrey)
2 mins
The "Special Sauce" (Oprah Winfrey - 2nd Clip)
1 min
CASE STUDY: THE MONDAY MORNING VIDEO
Introduction to The Monday Morning Video
The Monday Morning Video
2 mins
Analysis of The Monday Morning Video
ATTENTION SECRETS FROM THE DARK SIDE
Introduction to the "Dark Side"
Master Tweet-er #1
Master Tweet-er #2
Master Tweet-er #3
Master Tweet-er #4
Summary
FRAMES FOR ELITE EXPOSITIONAL SPEAKING
Five Frames For Elite Expositional Speaking
Frame #1
Frame #2
Frame #3: The Cult Indoctrination Model
Frame #4: The 6 Ss

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